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The Ultimate Guide to Using Amika Hair Products for Healthy, Shiny Hair

Okay, You Bought All the Amazing Amika Products—Now What?

You fell in love with the vibrant packaging, the addictive scents, and the salon-level results. Now your shelf is full of gorgeous Amika products... but where do you even begin? Don’t worry—this is your elegant, easy-to-follow guide on how to use your Amika hair products, in the right order, on the right hair type to get the results you're dreaming of.

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🌧️ First, Start with Clean Hair (Shampoo + Conditioner)


Use On: Wet hair

Use Frequency: Every 2–3 days or as needed based on your hair type

Start your routine with a gentle, nourishing cleanse:

  • Amika Normcore Signature Shampoo – A go-to daily shampoo that works for all hair types and gently cleanses without stripping moisture.

  • Amika Normcore Signature Conditioner – Adds lightweight hydration and detangles for silky-soft, balanced hair.

    Two orange Amika bottles with sea buckthorn and coconut images on an orange background. Text highlights nourishing and conditioning benefits.
  • Shampoo:

    Wet hair and emulsify a small amount in your hands. Massage through scalp and hair. Rinse thoroughly with warm water and follow with the Normcore Signature Conditioner (sold separately) for best results.

  • Conditioner: After using Normcore Signature Shampoo (sold separately), massage through wet hair. Rinse thoroughly. For the best results, couple with the Normcore Signature Shampoo.


Pro Tip: Rinse with cool water to seal the cuticle and boost shine.


🌿 Next, Nourish & Repair with Treatments + Leave-Ins


Use On: Towel-dried, damp hair

Use Frequency: After each wash or 2–3x per week as needed

  • The Kure Multi-Task Repair Treatment – Strengthens and restores damaged strands from heat, bleach, or breakage.

    Suggested Use: After conditioner, leave on for at least 1 minute, and rinse. For more strengthening benefits, apply to damp hair and leave in. Continue with routine and style as usual.

    Amika hair product bottle on a light surface, with text highlighting benefits: 58% less breakage, 2.4x stronger hair, and damage prevention.
  • Hydro Rush Intense Moisture Leave-In Conditioner 

    Provides deep hydration while preventing future dryness.

    • Use On: Towel dried hair

    Use Frequency: Daily or after wash

    Suggested Use: Towel-dry hair. Spray leave-in throughout hair. Use on dry hair to tame flyways and reduce frizz.

    Woman holding a colorful hair product bottle against a blue background. Text highlights detangling, frizz reduction, and hydration benefits.

  • The Wizard Detangling Primer – Smooths and detangles while offering heat protection and frizz control.

    • Use On: Damp hair. Smooths and detangles while offering heat protection and frizz control.

      Use Frequency:  Use on damp hair. Use every time you style or blow-dry. Smooths and detangles while offering heat protection and frizz control.

      Suggested Use: Evenly mist throughout damp hair from mid-lengths to ends. Lightly detangle with fingers or wide-toothed comb. Air dry for natural texture, or blow dry for a smooth finish.

    Amika detangling primer bottle on pink tiles with half avocado, sea buckthorn, and squalane. Text highlights nourishment and moisture benefits.

How to Layer: Start with The Wizard, follow with Hydro Rush Leave-In, and finish with The Kure treatment if your hair is in need of extra repair.


💨 Style & Protect Before Heat Styling

Use On: Damp hair before blow-drying or styling. Acts like a rain jacket to your hair.

Use Frequency: Every time you style with heat

Suggested Use: Distribute 2 to 3 pumps throughout damp hair. Heat style as desired.

  • Blockade Heat Defense Serum – Apply a few drops to damp mid-lengths and ends to shield from heat damage.

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  • Supernova Moisture & Shine Cream – Use for soft hold, smooth texture, and high-gloss finish.

    • Use On: Use on damp hair before styling, or on dry hair to smooth flyways and refresh ends. Ideal for daily use or as needed for soft hold, smooth texture, and high-gloss finish. Use for soft hold, smooth texture, and high-gloss finish.

      Use Frequency:   Use daily or as needed for soft hold, smooth texture, and high-gloss finish. 

      Suggested Use: Rub a small amount between palms and distribute evenly through mid-lengths to ends. 

    Amika Supernova cream tube with colorful floral design on light blue background. Text: "moisture and shine cream." Bright and vibrant mood.

🌟 Refresh, Extend & Finish Your Style

Use On: Dry hair

Use Frequency: Daily between washes

  • Perk Up Dry Shampoo – Instantly refreshes roots, absorbs oil, and revives volume without chalky buildup.

    Suggested use: Shake well and spray 8–10 inches from dry roots, wait 30 seconds, then massage or brush through.

    Colorful Amika dry shampoo can on orange background. Text highlights benefits: removes oil, adds volume, extends wash time, reduces odor.

  • Top Gloss Shine Spray 

    Use On: Use as your final step for a radiant, light-reflecting finish that feels weightless. This lightweight, non-greasy finishing shine spray gives your hair the ultimate glossy finish, fights frizz, and keeps hair color vibrant.

    Use Frequency:   Use daily or as needed for soft hold, smooth texture, and high-gloss finish. 

    Suggested Use: Hold 6-12 inches away from head and spray evenly and lightly over the head.


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💎 Create Your Signature Routine

Using your Amika products in the correct order ensures every formula does its best work—just like layering skincare. Start with a solid cleanse, follow with nourishing protection, and finish with a refresh to keep your style alive for days.

With Amika, every wash day becomes a luxury ritual that treats your hair and your senses.

Women getting styled in a salon with glamorous hairstyles. Bright mirrors, pink capes, and "amika" text create a vibrant, cheerful mood.

Need help customizing your perfect product pairings? Reach out—Sakari Hair Society is here to help you build a routine that works for your hair goals.


Shop our curated Amika collection now and discover your healthiest, shiniest hair yet.


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